74 guernsey st
brooklyn, ny 11222
open 7 days monday to sunday 11:00 AM - 8:00 PM
all locations closed on the following days:
- new year's eve – all stores open normal hours
- january 1st – closed
- juneteenth - closed
- july 4th – closed
- national day of mourning - park slope open normal hours, all other locations 7pm closing
- national day of mourning – closed
- christmas eve – 5pm closing
- christmas day – closed
about our greenpoint location
our flagship store in williamsburg, brooklyn opened in 1997. we then moved to greenpoint, brooklyn in 2014.
at only 900 square feet, the original williamsburg store was a humble little thing. due to heavy demand, however, the store quickly transformed into a fashion destination, and as such, needed more space. carrie peterson, the store’s founder, needed a solid partner. sam fogarino, the store’s first employee, initially filled that role. after sam moved on to a full-fledged music career, cindy wheeler, who came to the beacon as a manager in 1999, took the reins. still owned and operated by carrie and cindy, the store made its big move to greenpoint in 2014, and now enjoys the luxury of inhabiting a 5500 square foot clothing paradise.
photos by carly rabalais.